The automotive brand Rox Motor has confirmed plans to start production in Russia. According to the distributor company Sinomach Auto and as confirmed by dealers, discussions are currently underway regarding the localization sites. The main focus is on plants where GAZ Group previously produced cars. This move is part of Rox Motor’s strategy to increase its presence in the Russian market and cater to local demand. The company aims to capitalize on the growing popularity of crossovers in the region by beginning assembly operations as early as 2026.
Rox to start assembling crossovers in Russia: launch in 2026
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